And He demands you call Him LORD which means God/YHWH.
Jesus is lord only if you follow him inn his way of the Father to be like Him and in His same image as Jesus was. If you are not like what Jesus commanded of you to be perfect even as your Father in heaven is perfect then you do not follow his ways at all therefore makes you lord over him, dictating to him your own rules.
You deny this therefor denying both the Father and the Son. Those who deny the Son, He will deny them before the Father-
To deny God to be your Father and be like your Father as Jesus did then you deny to be His son just as it states. You are not looking at this in the light of Gods eyes, Spirit, you are looking at it from what man has taught you to think about it.
Those are Jesus words you like to avoid like the plague.
Jesus words are be one in the Father just as He was on sin Him, John 17, His words were be ye therefore perfect even as your Father in heaven is perfect and have the same signs follow you who followed Jesus.
He's way worked for me and you say I avoid his way like the plague? LOL -- It isn't I who is not like Him as He demands of you as well.
Matthew 10:33
But everyone who denies me here on earth, I will also deny before my Father in heaven.
And you are denying his way to be perfect as he was in the Father and mock and condemn us who actually did follow His way to be like Him and in His same image to know the difference from your religious interpretations to actually have the mind of Christ and walk as He walks in it as Jesus did. And you say I avoid Jesus like the plague?
I am like Him, you mock and condemn Him to be like Him yourself.